Did you hear about Pinterest?

Sherisse Marie Sutherland
5 min readSep 15, 2020

Have you heard the news?

Pinterest is the third-largest search engine in the world after google and youtube.

It boasts some of the best traffic on the interwebs.

And it’s also driving more sales (and higher cart values) than any other platform.

Some important stats you might want to know:

There are over 200 million monthly Pinterest users worldwide, all sharing helpful, inspiring ideas on the platform.

66% of their audience is women aged 25–54, who make the bulk of household purchases.

40% of Pinterest users have a household income of over $100k. This makes them a huge audience with strong spending power!

AND a recent survey by Pinterest found that 93% of Pinners use Pinterest to plan purchases.

They spend on average 98 minutes a month on Pinterest, browsing, and looking for answers to their pressing questions.

Oh, and there are ONLY about 500k claimed business accounts — and I’d guess about half of them are active (and about half of THOSE are not successfully using the platform).

You have almost no competition on Pinterest!

This is where your dream clients are actively searching for

Answers.

Inspiration.

Hope.

But…..

I can hear you now (I’m psychic like that!)

You don’t want to learn another platform. You’re probably saying things like:

“I’m too busy now managing my social media accounts, and adding another thing to my plate sounds exhausting”

“It just seems so confusing and I don’t know where to start”

“I bought a course a while back to set up my Pinterest account, but I couldn’t figure it all out on my own, so I gave up”

I hear this stuff all the time. I get it.

I was there too before I realized how much POWER Pinterest has to transform your business.

But I knew in my heart of hearts that in order to make it work for entrepreneurs just like you…

It should be simple.

It shouldn’t take forever to implement.

It should feel aligned with your goals and dreams.

That’s why I created my Pinterest 101 program; so that my clients could reap the benefits of Pinterest, without the time-consuming frustration. I took the legwork out of it and honed in on exactly what YOU need to do in order to be successful right out of the gate.

I’ve been transforming women’s lives since I launched.

With my easy peasy 6-week system and personal assistance, you too can successfully use Pinterest to grow your business in about an hour a month.

It’s Pinterest Alchemy 🌡!

In my six-week Pinterest 101 group program, we tackle the six things that can make or break your Pinterest results:

📌 Which pieces of your content are best to promote and why, PLUS how to use Pinterest for market research & content ideas (so you can make decisions with confidence!)

📌 The best keywords & hashtags for your niche and where & how to use them (so you can grow your reach everywhere more easily!)

📌 Creating Pin templates & board covers (including VIDEO PINS) customized to your niche and business (so you are more likely to achieve the holy grail of organic virality on the Pinterest platform!)

📌 Setting up all the integration “stuff” so you can track your metrics in real-time and make data-based decisions (yes it’s dull, but being a #numbersnerd is critical to growing your business!)

📌 Optimizing your Tailwind account (free to get started, then a small monthly fee) to both share your content with your peeps & find great content they’ll love (so you can avoid the content treadmill from hell that is currently KILLING your time and productivity!)

📌 Discovering what numbers to actually track on Pinterest using the worksheet I designed specifically for my private clients (so you can make real-time, data-driven decisions for your marketing strategies! #numbersnerdswin!)

Here’s the true genius though…

Once it’s set up, it’s simply a case of picking 1 thing to market each month and plugging the details into the templates….and spending a bit of time on tailwind setting things up for the month.

It takes about an hour.

Then you can relax and watch the traffic roll in like clockwork.

Focus on the other marketing stuff you enjoy doing.

Focus on your clients!

Sounds pretty easy, right?

It sounds easy because it IS easy.

Now I bet you know someone who bought one of those canned courses for creating a Pinterest account….maybe you did…..and either never finished because they got stuck, or didn’t get the results they expected.

That sucks.

A lot of well-meaning Pinterest experts think it’s so easy all they need to do is show you the basics and you’ll do fine.

I don’t agree.

In my opinion, you need someone who knows the ins and outs to show you all their secrets.

Someone to bounce ideas off of and get feedback from.

A strategic thinker who can help you avoid falling flat.

A funnel expert who can guide you through the process quickly and easily and get you the results you deserve.

Someone like me…your Pinterest Priestess. The Queen of Strategy. The Alchemist of business magic.

I have a couple of spots left in my 6-week group program where I help woo-based healers and coaches just like you to launch a winning Pinterest strategy.

You could invest thousands of dollars on my done-for-you services that will get you great results (but at a much higher cost). If you don’t want to learn how to do this for yourself, this is a great option…

You could waste a couple of hundred bucks on a DIY course that you probably won’t even finish.

Or you can invest under a grand to work closely with an expert (me!) to learn how to take advantage of this amazing platform and find your dream clients.

I share ALL my secrets — everything from how to turn a single piece of content into a converting funnel, through keyword and hashtag research (and how to research the language your dream clients use), optimizing your profile and boards, creating pin templates to save you time, all the way down to the numbers you really need to focus on!

Sign up now so you don’t miss out on the Early Bird Special!

You can learn more (and sign up) here: https://sherissemarie.com/program/ We start at the end of September!

Pinterest By The Numbers

Pinterest has 70 million users

There are over 1/2 million verified business accounts on Pinterest

Pinterest has over 2.5 billion average monthly pageviews

Pinterest users spend an average of 98 minutes per month on Pinterest

The average amount per order that derives from Pinterest traffic is between $140 and $180

Pinterest drives more traffic to publishers than Twitter, LinkedIn, and Reddit combined

Originally published at https://sherissemarie.com on September 15, 2020.

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Sherisse Marie Sutherland

Supercharge your marketing strategy using Pinterest, so you can create more income and impact. FREE success guide @ sherissemarie.com/successguide